5 Best Life Insurance Companies of 2023

Best Life Insurance Companies Best Life Insurance Companies

Best Life Insurance Companies – Overview

Life insurance is extremely essential today. It helps significantly in extreme circumstances. For instance, life insurance policies can be substitutes for medical bills, funeral expenses, ongoing costs (mortgage), and even lost income.

However, the costs and benefits of life insurance can be very different between the two policies. The specific benefits and costs usually depend on the insurance company you choose, the riders included in the plan, and the type of insurance policy you select.

To make things easier, we have assessed and evaluated the top insurance providers to give you a list of the best life insurance companies in the US in 2023.

Top 5 Life Insurance Companies in 2023

Here is the list of our selected best life insurance companies in 2023:

Life Insurance Companies

Life Insurance Companies in 2023

1 – Nationwide – (Best Overall Life Insurance)

Nationwide is a reputed life insurance company. It has been in business for almost 100 years and offers a wide range of life insurance policies. The company makes it easier to buy life insurance by not requiring candidates to undergo medical exams and does fast approval.

Nationwide is ranked among the best whole life insurance companies, the best life insurance company for those over 50, and the best no-medical-exam life insurance company in the US.

Nationwide Insurance has an A+ (Superior) financial stability ranking from AM Best. The company offers term policies and traditional life insurance policies, including UL (Universal Life), IUL (Indexed Universal Life), and VUL (Varied Universal Life Insurance).

Nationwide ranks no. 1 on our list of the best life insurance companies because of the excellent all-around benefits offered.

Pros and Cons


  • Low NAIC complaints
  • Allows payments by credit cards
  • No-exam life insurance for healthy applicants
  • Living benefits on most policies


  • No live-chat customer support is available

You can find more details about Nationwide life insurance by visiting the official website here https://www.nationwide.com/.

2 – Protective – (Best Term Life Insurance)

Protective ranks second on our list of the best life insurance companies in 2023. It offers the least expensive term life insurance out of all. It has affordable pricing plans and policy options that also make Protective the most affordable life insurance company. It offers long-term insurance policies and has ranked at the top for the past several years.

Pros and Cons


  • Term coverage up to 40 years
  • No-medical-exam life insurance
  • Allows payments through credit cards
  • The lowest cost among other insurers


  • Ranks low on J.D. Power’s customer satisfaction index

To know more details, such as types of life insurance policies, pricing, and plans from Protective, you can simply click the link and check out the official website here https://www.protective.com/.

3 – Haven Life – (Easiest Insurance Buying)

Haven Life offers the easiest ways to buy life insurance policies and hence ranks on our list of the best life insurance companies in 2023. It has an easy-to-navigate website offering a wide range of quotes and applicants, all processed quickly online. The company does not ask for personal information till you wish to apply. You can even contact an agent directly from the website to learn more details about their insurance policies and plans.

Haven Life is also renowned for offering the most affordable term life insurance policies. For instance, those who apply for a no-medical-exam life insurance plan can get their application approved on the same day. Another reason Protective ranks high on our list is that it has an A++ (Superior) financial strength rating from AM Best.

Pros and Cons


  • Easy-to-use website
  • Same-day decision
  • A++ financial strength rating
  • Online application available
  • Ranks high on best pricing


  • Term policies are non-convertible
  • Limited riders offered
  • Only offers term life insurance policies

To find more details and information about Haven Life insurance policies, you can visit the official website here https://havenlife.com/.

4 – MassMutual – (Best Convertible Term Life Insurance)

MassMutual is another top-ranking life insurance company on our list. It has A++ (Superior) financial rating from AM Best, the highest rating a company can receive in terms of claim payments. It has been regularly paying dividends every year since 1869. Besides this, the company has also received fewer complaints than its competitors, as per the NAIC index.

MassMutual also allows converting insurance policies, such as from term policies to any permanent life insurance policy. This helps insurance-buyers to receive significant life insurance coverage without having to re-qualify.

Pros and Cons


  • Reputation for paying dividends
  • Rated A++ (Superior) for financial stability
  • Low NAIC complaint index
  • Liberal term conversion options


  • Credit card payment is not acceptable
  • Fewer accelerated benefit riders are available for free

If you want more details and information about MassMutual life insurance policies, you can simply visit their official website here: https://www.massmutual.com/.

5 – Guardian Life – (Great Conventional Insurance)

Guardian ranks fifth on our list of the best life insurance companies in 2023. It is one of the few insurance providers that constantly earn a top financial strength rating (A++) from AM Best, which proves it has excellent financial stability.

The company also pays dividends to eligible whole-life insurance policyholders. These reasons help rank Guardian among the best life insurance companies for people over 50 and the best life insurance company for seniors too.

Guardian Life acquired an excellent NAIC ranking with fewer complaints over the past three years. Besides this, the company also provides no-exam life insurance to eligible applicants.

Pros and Cons


  • A++ (Superior) rating for Financial Stability
  • Whole life insurance pays dividends
  • Low NAIC complaint index


  • Does not accept payments by credit cards
  • Online application or claim filing is not available

To find out more about Guardian Life insurance, you can check out the official website here https://www.guardianlife.com/.


This is our list of the best life insurance companies in the US in 2023. These companies have been chosen based on several factors: ease of online application, variety of life insurance policies, financial stability ranking, complaint frequency against claims, and the riders available with policies. It is advised to check out the individual company’s official website before deciding to buy life insurance.

See Also

What is Whole Life Insurance?

MRI Cost Without Insurance

How to Get a Life Insurance License?

Difference Between Term and Whole Life Insurance

What is Universal Life Insurance?

No Medical Exam Life Insurance for Seniors

I am a dedicated healthcare researcher and an enthusiast specializing in medical grants, medical education and research. Through my articles, I aim to empower healthcare professionals and researchers with valuable insights and resources to navigate these critical aspects effectively.

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